Consulting

Short-term • Long-term • In-house • Telecommuting

I offer nonprofit and business consulting, in addition to writing/editing and design/production. My nonprofit area of expertise is fundraising and development (strategic plans, business plans, grant writing, fundraising meetings).

My professional services include everything to do with communicating your message—whether in the form of a brochure, magazine, book, video or web site, or presenting your product, be it a play, a concert, a film, a comedy show, a conference or any other special event that requires expertise to reach a targeted audience. I have more than 20 years' experience as a communicator and connector, in the U.S. and Europe.

HIRE A WRITER

Content creation. Investigative reporting. Local color stories. Interviews. Reviews.

Previous journalism subjects include:

  • Arts features and reviews (film, lifestyle, literature, music)
  • Cultural essays
  • Education stories
  • Health (male psychology, sexuality, women's health)
  • Law articles
  • Media stories
  • Political coverage
  • Profiles
  • Travel pieces

HIRE AN EDITOR

Expressing your message in the clearest and most compelling fashion requires a seasoned editor. Even the best writers need a perceptive editor.

My Qualifications:

  • Professional journalist for more than 20 years
  • Over 10 years' experience periodical editing
  • Award-winning writer
  • Experienced book ms. and multimedia editor
  • Magazine and newsletter publisher

Your Needs

  • Articles for online and print publication
  • Book editing
  • Brochures and other marketing materials
  • Online and print newsletters
  • Newspapers and magazines
  • Web content

What Do I Do?

  • Edit for spelling and correct grammatical usage
  • Turn passive into active language
  • Eliminate redundant or unnecessary words and passages
  • Ensure narrative flow and continuity
  • Make good copy great

Areas of Expertise

  • Arts editing
  • Business plans
  • Legal editing
  • Literary texts
  • Press releases and other marketing materials

HIRE A PRODUCER

Seasoned special events producer From a salon in an intimate private setting to a large outdoor festival requiring an extensive staff, I can help you create a unique special event.

My Qualifications

  • More than 750 public and private programs produced in five cities
  • Producer of 35mm short, documentary short, radio shows, video segments
  • Advanced organizing and public speaking skills
  • Extensive media and community contacts
  • Over 20 years' experience with nonprofit management

Your Needs

  • Concert production, 50-2,000 people or more
  • Conferences on any topic, any size
  • Festivals for large audiences
  • Private events requiring outside talent
  • Seminars for professionals

What Do I Do?

  • Conceptualize the event with you and create a budget
  • Hire staff and engage volunteers when appropriate
  • Identify and hire talent
  • Oversee community and media relations
  • Seek cosponsors/endorsers when appropriate
  • Produce/direct activities as needed

HIRE A MEDIA DIRECTOR/PR OFFICER

Everyone from attorneys to zoologists needs the media—it is, after all, free advertising, and that's better than just about any marketing you can buy. My marketing approach combines writing, editing and media outreach skills. I focus on how to reach your community; that is, the target market for your service, product or message.

The best way to reach journalists and editors is...*

My Qualifications

  • Mainstream/alternative journalist for 20+ years
  • Magazine/newspaper editor 10+ years
  • Media coordinator 7+ years
  • Extensive local/national media contacts
  • Created dozens of successful press releases
  • I marketed a cultural message both locally and nationally, receiving extensive media attention
  • Extensive experience with using words and images to craft skillful messages
  • Articulate and relaxed communicator, both in person and over the phone
  • Marketing experience with both for-profit businesses and nonprofit organizations

Your Needs

  • Promoting your professional services
  • Getting the word out about your new film or book
  • Publicizing a special event or new publication
  • You've got a compelling, unique story to tell
  • You're a leader in your field and you're ready to talk to journalists and radio/TV hosts

What Do I Do?

  • Interview you in order to get the full picture
  • Examine your current media strategy, if applicable
  • Design a complete plan of action
  • Create press releases, kits and other materials
  • Contact media on your behalf
  • Assess your current marketing strengths and weaknesses
  • Establish or redefine your marketing objective
  • Branding
  • Expand your mailing lists
  • Factor in media outreach
  • Write/edit brochures, articles, press releases and newsletters
  • Prepare/project manage direct bulk mailer and/or other marketing materials
  • Update/expand existing web site(s), to improve search engine ranking(s)
  • Devise additional marketing strategies, including public events and cosponsorships
  • Develop new web sites for additional marketing advantage, upon your approval
  • Assess and discuss your pr/marketing needs as we go forward

* email me